A/B testing is a great way to quickly confirm placement of critical call-to-action (CTA) links or buttons, or to gain quick understanding of user preferences in testing design, layout, or copy.  The Digital & Creative Innovations Team can help you test variations of a web page design or even a website logo to help you make […]

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Update required for demographic question in surveys and forms Currently, various applications and registration processes at IEEE are requiring users to identify their gender as either “Male” or “Female” when submitting a form or survey response. Based on best practices, IEEE digital publishers need to standardize this demographic question and ensure that it is not required […]

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Useful tips for form design Web forms are web pages that allow users to provide input online and serve as a way for users to interact with the organization hosting the web content. Web forms are often coded in HTML or web-oriented languages and can get complex depending on the scope of the input being […]

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The Digital & Creative Innovations Team partners semi-annually with the Strategic Research Team in Corporate Activities to conduct the Use of Internet Survey with IEEE members and non-members with potential interest in IEEE content. The goal of the survey is to understand technology professionals’ general use of the internet, social media, and mobile applications, as […]

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