Minding your Ps and Qs — literally Many of us have heard the expression, “mind your ps and qs.” One unconfirmed theory of the origin of this expression stems back to when typesetters needed to be able to recognize these letters backwards, ensuring that the letters “p” and “q” were not mixed up inadvertently. The […]

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Often, it can seem like efforts to improve design, user experience, search engine optimization, accessibility, and a host of other elements that affect the overall brand experience can be difficult to quantify. How is it possible to show the success of these efforts? When done well and with appropriate plans to measure, it is imminently […]

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A/B testing is a great way to quickly confirm placement of critical call-to-action (CTA) links or buttons, or to gain quick understanding of user preferences in testing design, layout, or copy.  The Digital & Creative Innovations Team can help you test variations of a web page design or even a website logo to help you make […]

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Professional development opportunities in user experience Here is a compilation of resources for professional development in user experience and digital topics. We will continue providing more resources moving forward to help you stay apprised of industry trends and best practices. Webinars: UIE’s All You Can Learn Library: Over 324 seminars & more by experts in […]

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