IEEE Social Media Training Resources
IEEE embraces the responsible use of social media to communicate and build relationships with prospective and current members, customers, authors and community members. This page is designed to help you, as the community manager or administrator of a registered IEEE social media account, understand the process of developing and maintaining a social media strategy.
All IEEE-associated social media accounts must comply with the IEEE Social Media Policy and IEEE Visual Identity Guidelines.
On this page:
- Photo Usage During the Pandemic
- Best Practices for Social Media Advertising
- Getting started with social media
- Know your social networks
- Social strategy worksheet
- Posting checklist
- Tip sheet: IEEE Social Media Guidelines
- Tip sheet: Spreading "Good Will" on Social Media
- Social media image resources
- Video: Focus areas for success
Best Practices for Photos During the Pandemic
During the pandemic, we should be especially mindful when selecting photos and imagery used in videos. This document provides some helpful tips and things to consider.
Best Practices for Social Media Advertising
This document provides an overview of best practices in terms of messaging, tone and imagery for social media advertising.
Getting Started with Social Media
This document provides an overview of what’s needed needed to get started with social media.
Know Your Social Networks
This at-a-glance document provides a high level overview of the main social channels used at IEEE.
Tip sheet: IEEE Social Media Guidelines
An at-a-glance review of the IEEE Social Media Guidelines.
Tip sheet: Spreading "Good Will" on Social Media
A guide to how best to promote and acknowledge member contributions.
Tip sheet: IEEE Social Media Guidelines
An overview of the importance of images on social media, and a listing of resources for where to obtain stock photos.
Video: Things to Focus on For Social Media Success
This video training will provide deeper insights on topics that are key to success on social media, including: understanding the social media landscape, the importance of analysis, building audience relationships, crafting content, and measurement.