Brand Identity Guidelines
IEEE Students Visual Identity Toolkit
IEEE provides many resources for volunteer members involved with student activities, including branded marketing materials for use in recruitment and for branch events, announcements and other branch-related communications.
As such, the IEEE Students Visual Identity Guidelines and a number of print-ready and editable versions of collateral templates and visuals have been created for use.
Pull-up banners, posters, flyers and more.
Visual identity guidelines
The IEEE Students Type Mark and accompanying graphical elements have been chosen to work with the IEEE Brand Identity guidelines that govern the overarching IEEE Master Brand.
Correct and consistent use of the IEEE Students Type Mark and the IEEE Master Brand is essential to maintaining brand equity. For more on use of the IEEE Brand, visit the Frequently Asked Questions (FAQs) section, and download the IEEE Brand Guidelines.
Branded collateral and templates
These print-ready, full-sized, retractable banners are intended for use at events. Download and share with your local vendor. For orders within USA, use the Consumer Graphics Portal.
*These are all simulations and actual hardware styles may vary.
This set includes:
General use pull-up banners
Four versions, each available in two sizes:
Full-size (33” x 80”)
Table top (11.75” x 21”)
Files include print-ready and editable pdf versions. High-resolution files can be used “as is” or can be adapted for use via source files.
Editable pdf posters—Four versions, each available in three sizes:
IEEE Student Editable PDF Poster - 24"x36" (ZIP, 153.1 MB)
IEEE Student Editable PDF Poster - A1 (23.14"x33.1") (ZIP, 184.6 MB)
IEEE Student Editable PDF Poster - 11"x17" (ZIP, 82.4 MB)
Editable pdf files allow for customization in text fields, for inclusion of Student Branch identifier.
(See more on templates for Student Branch identifiers below and on page 36 of the IEEE Brand Identity Guidelines.)
Editable Word Flyer—2 sizes: 8.5”x11”, A4 (8.27x11.69”)
Use single or double sided. Customize and replace imagery or use imagery as is. Fields include editable text columns and customizable area for Student Branch Identifier and url.
Video introduction frame
Video conclusion frame
IEEE Master Brand lockups and student branch, society, chapter identifiers:
IEEE Master Brand | IEEE Students Horizontal Lockup
IEEE Master Brand | IEEE Students Vertical Lockup
IEEE Master Brand | IEEE Students Wedge Lockup
Student Branch Identifier Template
Follow the above treatment for your school.
Use the IEEE brand font Formata. Calibri may be used if Formata is not available.
Student Branch/Society Chapter Lockup Example
Follow the above example for an IEEE Society-related Student Chapter. Society logos cannot be altered or manipulated. Maintain proper minimum clear space around Society logos.
(See more on templates for Student Branch identifiers on p36 of the IEEE Brand Identity Guidelines.)
Additional graphical elements
Use these elements from the flyer and posters to accompany your graphics and social media posts:
Bumper Sticker Art
8”x3.5” Print ready bumper sticker (ZIP, 2.9 MB)
Blue Wedge Bar with Green Rule Combo (bleed and non-bleed versions)
Use these elements along top or bottom of pages.
Blue wedge bar with green rule combo (JPG, 742 KB)
Floating Wedge Bar with Master Brand
Use these elements along bottom of pages as a footer treatment.
Floating wedge bar (ZIP, 75.1 KB)
IEEE website templates
A flexible and free IEEE-branded website template suite is available for use by IEEE staff and volunteers. These templates can support conferences, local IEEE Sections and Regions, Student Branches, programs, services, and initiative websites to create high quality, user-friendly web designs.