140 years of IEEE—Marketing Toolkit - IEEE Brand Experience

140 years of IEEE—Marketing Toolkit

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140 years of IEEE—Marketing Toolkit

This toolkit contains promotional materials to support the communications rollout for IEEE’s 140th year marketing campaign in 2024. It offers many resources to allow for consistent promotion and marketing efforts across various IEEE communication channels.

IEEE 140 years anniversary wordmark.

Celebration icon and usage guidelines

IEEE Master Brand versions
File type
File size
Best used for
Transparency
Color
53 KB
Web/Screen/PPT
Yes
IEEE 140 Years logo.
169 KB
Web/Screen/PPT
No
 
36 KB
Web/Screen/PPT
Yes
 
2.6 MB
Print/T-shirts/Water Bottles
No
 
617 KB
Print/T-shirts/Water Bottles
Yes
 
279 KB
Print/T-shirts/Water Bottles
Yes
White
48 KB
Web/Screen/PPT
Yes
IEEE 140 Years logo.
17 KB
Web/Screen/PPT
Yes
 
629 KB
Print/T-shirts/Water Bottles
Yes
 
260 KB
Print/T-shirts/Water Bottles
Yes
IEEE Blue
49 KB
Web/Screen/PPT
Yes
IEEE 140 Years logo.
159 KB
Web/Screen/PPT
No
 
28 KB
Web/Screen/PPT
Yes
 
2.6 MB
Print/T-shirts/Water Bottles
No
 
612 KB
Print/T-shirts/Water Bottles
Yes
 
277 KB
Print/T-shirts/Water Bottles
Yes



View the brand guidelines for usage of the 140th celebration icon (PDF, 1.1 MB)

Digital ad

The ad sets below are available for use on social media, website, and digital campaigns. The ad suite contains an animated GIF image as well as static image for use. Link all ads to: www.ieee.org.

Digital animated banner for "IEEE 140 years" wordmark. Banner for "IEEE 140 years" wordmark.

Download the digital ad suite (ZIP, 2 MB)

Newsletter copy and talking points

Use the text samples below to accompany promotional images when creating your communications:

IEEE will be celebrating its 140th anniversary in 2024—a chance to recognize the great contributions of our IEEE members and volunteers around the world.

Since its origin over a century ago, IEEE and its members and volunteers  have helped shape the world of technology—from computing and standards to WiFi and cell phones—up to the latest AI applications of today.

It is a great time to celebrate how IEEE has made such a huge impact on the careers of our members and volunteers—as well as our everyday lives.

[Customize text here for particular OU or Society]

Close: Volunteers and members are asked to plan their own local events and celebrations, customize your content as needed.

Add-on slide for PowerPoint and Google Slide presentations

Use this slide as an add-on to enhance your IEEE presentations in 2024. Available in both Powerpoint and Google Slide Versions.

Power Point preview for IEEE 140 years anniversary.

Download the Powerpoint slide (PPTX, 104 KB)

Access the Google Slide (make a copy for use)

Social media

Use the text samples provided in the link below to accompany promotional images when creating social media posts. All posts should link to www.ieee.org.

View organic social media copy to accompany the images below (Google Doc)

"Celebrating 140 Years of Advancing Technology for the benefit of Humanity" IEEE social media image.

Download this image for use with organic social media posts (PNG, 4.3 MB)

"Celebrating 140 Years of Advancing Technology for the benefit of Humanity" IEEE social media image.

Download this image for use with organic social media posts (PNG, 1.6 MB)

View the IEEE Social Media Guidelines

Promotional videos

These videos can be used in multiple forums including social media, websites, newsletters, presentations, etc. The audience may include members, volunteers, staff, and the technology interested public.

View organic social media copy to accompany the videos shown below (Google Doc)

Video Option 1:

Video preview for IEEE 140 years anniversary.

Download video file (MP4, 65.8 MB)
View on IEEE.tv

 

Video Option 2:

Video preview for IEEE 140 years anniversary.

Download video file (MP4, 77.5 MB)
View on IEEE.tv

Cake topper image

Use this image for printing edible cake toppers for your celebrations related to the 140th year.

Graphic of cake topper for "IEEE 140 Years" logo. Cake with "IEEE 140 Years" cake topper.

Download image (PNG, 424 KB)

Event promotional materials

To request promotional materials for an event celebrating the 140th year, please contact the IEEE Experience Design team for access to editable files.

Backdrop:

Social Picture Frame:

IEEE 140th anniversary framed image for social media posts.

Option A - 24" x 36"

IEEE 140th anniversary framed image for social media posts.

Option B - 24" x 36"

Photo Props:

IEEE 140th anniversary photo prop (logo on blue/purple background).

Option A - 13" x 9"

IEEE 140th anniversary photo prop (logo on blue/green background).

Option B - 13" x 9"

IEEE 140th anniversary photo prop (logo on silver background).

Option C - 13" x 9"

IEEE 140th anniversary photo prop (logo on gold/silver background).

Option D - 14" x 5"

IEEE 140th anniversary photo prop (logo on blue/green background).

Option E - 14" x 5"

IEEE 140th anniversary photo prop (logo on silver background).

Option F - 14" x 5"