IEEE SOCIAL MEDIA TOOLKITS
Social media has become an important part of the way we work with and engage with our community of members, volunteers, and customers around the globe. As this critical communication channel is constantly evolving, we've developed some toolkits to help guide you in your social media efforts. In them you will find best practices, tips and useful resources that will set you up for social media success.
Before getting started with any IEEE-associated social media page,
ensure that you are familiar with the IEEE Social Media Guidelines.
All IEEE members, volunteers, employees, vendors, consultants, and
contract workers are to follow the guidelines and best practices outlined.
This toolkit can help you understand the value of paid advertising in the digital space. It also outlines how to develop and implement a paid social and digital advertising strategy across multiple channels and to achieve your goals.
Social Media Contests
This toolkit provides an understanding of different kids of contests, as well as how they can play an integral part of marketing strategy. Additionally, it provides an understanding the "do’s and don'ts" of each type of contest, as well as guidance and best practices for how to develop and execute engaging and successful contests on social media.
Sponsorship Best Practices Toolkit & Social Templates
This toolkit will assist you in discussing opportunities with sponsors on website and social media channels. Additionally, it will help you to develop engaging content mentioning sponsors as well as create appropriate social media posts to promote the sponsorship.
Editable Social Media Post Templates
These brand compliant social media templates have been created to help you easily create posts for your IEEE-associated social profile. Use the tools and tips provided to customize each template for your use and audience.
Social Media & Communications
Once your article is published, there are several ways to gain additional exposure for your work—especially if your article is published via open access and is available to the public. This toolkit contains tips, guidelines, and sample content for promoting your work yourself within your community, or by collaborating with your academic institution or organization.
Other Useful Resources
Below please find some additional resources that you may find helpful as well.