Join us on IEEE Day 2020 (Tuesday, 06 October 2020) for a pre-recorded webinar featuring the IEEE Brand Experience. Celebrate IEEE Brand Ambassadors on IEEE Day! This 12-minute recording will be available starting IEEE Day to all IEEE volunteers and staff who interact in their day-to-day efforts as they represent the respected and well-recognized IEEE [...]
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As a vast brand, collaboration is critical to the work we do to fulfill IEEE's mission. Those collaborations can be showcased effectively within the brand, strengthening the credibility and effectiveness of IEEE content. To help you effectively showcase partnerships, logo sets and lock-up* versions for the thirty nine IEEE Society and 7 IEEE Council sub-brands are [...]
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Since 2000, the Pantone Color Institute has unveiled the “Color of the Year” with growing fanfare. As color trends evolve and continue to shape the brands of the future, this year’s selected hue of blue has a very close resemblance to the IEEE Brand Blue, Pantone 3015. The use of blue in company branding evokes feelings of [...]
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Minding your Ps and Qs — literally Many of us have heard the expression, “mind your ps and qs.” One unconfirmed theory of the origin of this expression stems back to when typesetters needed to be able to recognize these letters backwards, ensuring that the letters “p” and “q” were not mixed up inadvertently. The […]

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  NEW Brand Identity Guidelines version available now! Download the latest version of the IEEE Brand Identity Guidelines, for a comprehensive view detailing use of the IEEE brand across all traditional print and digital communications platforms. This new iteration includes additional information added about the approved IEEE brand fonts, particularly for use within digital applications. […]

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